Latest experience
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Clients: 3M, [yellow tail], Cranky Health, Metcash (IGA Supermarkets), Corelle Brands (Instant Brands)
Managing Account Executives, reporting directly to Managing Director, supporting leadership team.
Leading both retained and project based clients.
Strong business acumen, financially driven, annual and quarterly forecasting.
Excellent relationships with senior stakeholders both client-side & internally. Working closely with National Exec. Creative Director & N Exec. Strategy Director.
Leading & organising culturally relevant activities, mental health awareness & social events for Sydney office.
Won competitive [yellow tail] wines creative pitch for ANZ, UK & Canada.
Received agency award for living and breathing agency values.
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Clients: 3M Brands (Post-it, Command Brand, Scotch Tapes, Nexcare, Safety Division, Health Care Division), Metcash (IGA Supermarkets & ALM Liquor)
Reporting to MD & Group Account Director. Day-to-day client contact.
Working with international 3M clients across APAC, with ANZ being the central content producer in the region for all divisions incl. Home Improvement, Stationery & Office, Home Care, and Consumer Health Care.
Responsible for developing and managing all strategic, creative, design & task briefs.
Managing production schedules, finance and timelines, ensuring projects are delivered on time and within budget.
Leading social, content & eCRM strategy for IGA supermarkets community database.
Annual content planning & monthly content creation for IGA supermarkets social & website, managing relationships with IGA suppliers and external partners.
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Clients: BaByliss, BaByliss for Men, BaByliss PRO, RUSK, Cuisinart, Wisdom, WeSwap
Managed SAE and Social Media Assistant, reporting directly to Business Director.
Helped to grow the profitability of the account by over 500%.
Acquired the BaByliss account within 38 additional countries and handled the brand merge. Responsible for implementing one consistent European brand across all comms.
Campaign shortlisted in two Influencer Marketing Awards categories, Best Beauty Campaign & Most Effective Collaboration.
Maintaining close, productive relationships with client marketing teams across Europe up to MD level + organising regular client entertainment.
Delivered BaByliss for Men brand re-launch & Cuisinart Range launch within Europe.
Won social media management for BaByliss PRO and RUSK (existing clients for other comms), and launched BaByliss Men UK on social media.
Proactively assisting in financial handling of accounts incl. forecasting & billing, and ensuring projects are delivered on time and within budget.
Assisting with full shoot production.
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Clients: BaByliss, Cuisinart, Scunci, Old Mutual Wealth, Old Mutual Global Investors
Writing and managing studio and creative briefs for digital, print and OOH campaigns.
Social media management including posting for BaByliss, Cuisinart & Scunci.
Day-to-day client contact and co-ordinator of internal and external meetings, responsible for agenda’s, contact reports, and action lists.
Developed influencer marketing strategy, working directly with agents, and closely with influencer marketing agencies.
Continuously evolved social strategy and content production for four of the brands mentioned above, including posting, reporting, ad setting and monitoring, using FB Business Manager and Adwords.
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Clients: BaByliss, Scunci
Key support on the development of social strategy and launch of Scunci on Instagram and YouTube.
Social & community management of all brand pages. Achieved growth of BaByliss accounts across all social channels.
Assisting on day-to-day running of Conair accounts and admin.
Additional relevant experience
Fashion & Social Media Coordinator at Phoenix, Cobham
Jan 2015 - April 2015; Management of all social media networks (Twitter & Facebook via Hootsuite, Tumblr, Pinterest) & site. Photographing all current/latest stock.
Studio Intern at IHeart Studios, London
Aug 2013 - Sept 2013; Preparing garments for shoots & styling product shots. Studio runner and photographic assistant.
Web Editorial Intern at Browns Fashion, London
Jan 2013 - Feb 2013; General assistance of e-commerce team. Gathering, transferring and prepping stock for photography. Styling assistant. Researching for features, copy writing & cross selling.
Online Intern at Stylerevo.com, London
Jan 2013 - Mar 2013; Video posts and banner creation for website & social media. Competitor, partner and audience research. Backstage photography on shoot days.
Assistant at A-Z Animals, Freelance
Aug 2012 - April 2015; (UK’s #1 animal casting agency) Compiling email Database for Campaign Monitor using Microsoft Excel. Data Organisation & Management. Copywriting and SEO for website.